top of page
Magnetic London Creative Web Design Agency

The Brand Messaging Matrix

Find the right audience for your brand and craft structured storytelling.

Spending on marketing but struggling to see real engagement?

Finding it difficult to communicate your brand’s unique value?

Lacking a brand story that resonates across different audience groups?

BOOK AN INSPIRATION SESSION TO ADDRESS YOUR CONCERNS →

Here’s how the Brand Messaging Matrix can help.

What’s Included?

customer.png

Customer Targeting

The matrix includes in-depth audience personas based on real data, helping you target the people most likely to convert.

message.png

Messaging Framework

A structured messaging framework that breaks down your brand’s story into audience-specific narratives. This becomes the foundation for ad copy, website content, and brand communication.

plan.png

Channel Strategy

A cross-channel strategy that aligns specific messaging with customer intent - whether they’re browsing social media, opening an email, or searching for a solution.

How It Works
The Four-Week Process

1.

WEEK 1

Audience persona workshops & definition

2.

WEEK 2

Messaging strategy & matrix development

3.

WEEK 3

Cross-channel marketing strategy

4.

WEEK 4

Review, feedback, and final optimization

Find your true north with a messaging strategy that works.

BOOK A FREE INSPIRATION SESSION →

How do I know this is right for me?

If your ads aren’t converting, your organic growth has plateaued, or your messaging feels off, the issue might be your audience definition and messaging strategy. By knowing exactly who you’re speaking to and what they want to hear, your marketing will perform better.

The brand messaging matrix will help if any of these are true:

Your ads aren’t converting

Your organic growth has plateaued

Your brand messaging is unclear

How involved will I need to be in the process?

We start with an audience definition workshop to gather what you already know. After that, we handle the research and strategy - you just provide feedback along the way. We do the heavy lifting so you can stay focused on growing your business.

Who would benefit from this?

Any B2B, B2C, or personal brand looking to improve conversions and protect their budget. A brand messaging matrix ensures every campaign speaks to the right people, reducing wasted spend by helping you speak to people most likely to convert.

What if I need ongoing marketing support?

We’ve got you covered! As a full-service marketing partner, we offer everything from content creation to paid ads and campaign management. Think of us as an extension of your team, ready to support your day-to-day marketing needs.

Save The Children International Logo
Meta logo
Berlitz Logo
WWF Logo
Instagram Logo
ILH.webp
Lee Kum Kee Logo
JLL Logo
Diageo-LOGO.jpg
MF.png
bottom of page