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Design challenge


IP Global are an international property investment company based in Hong Kong. They wanted a design agency who could implement Augmented Reality to their catalogues to add an interactive element and increase reader’s engagement with the brand.

Creative solution


Magnetic embedded the catalogues with Augmented Reality to show 3D drawings and 3D floor plans of properties when scanned. This added value to the existing print material and gave potential clients the opportunity to have an immersive experience of IP Global’s properties from just the tap of a button.

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